Monday, September 30, 2019

Some tech CEOs eyed as untrustworthy but certain companies are still favored

Tech moguls Tim Cook, Mark Zuckerberg, and Jeff Bezos all scored on the bottom half of the scale for trustworthiness, according to analysis conducted by global brand consultancy Landor. 



The CEOs of major tech companies face an interesting and challenging public perception. They can sometimes seem like celebrities, generating a certain buzz and excitement among people. But business scandals and other issues can prompt that same public to see them as untrustworthy. A study by consultancy group Landor looks at some top tech moguls and their companies to learn how consumers view them.
Using consumer opinions from the 2019 U.S. BrandAsset Valuator, Landor's analysis encompasses more than 3,000 different brands, both tech and non-tech. For the purposes of the new study, CEOs were considered brands just like their companies. So the analysis didn't compare CEO against CEO or company against company, but rather compared and ranked all of them together as they're seen in the public eye.
Among the tech moguls included in the study, Tesla CEO Elon Musk and Apple CEO Tim Cook both ranked in the 21st percentile for trustworthiness, meaning they were considered more trustworthy than only 20% or less trustworthy than 80% of the other brands analyzed. Facebook CEO Mark Zuckerberg scored in the 13th percentile, meaning he was seen as less trustworthy than 88% of the other brands, while Amazon CEO Jeff Bezos ended up in the 6th percentile, seen as less trustworthy than 95% of the other brands. Marc Benioff, CEO of Salesforce, and John Zimmer, CEO of Lyft, were both ranked in the 2nd percentile on trust.
On a more positive note, Snapchat CEO Evan Spiegel led tech CEOs on trustworthiness, scoring in the 52nd percentile.
But the negative views held by consumers about these tech moguls don't necessarily extend to the companies themselves, at least not all of them. For trustworthiness, Amazon scored in the 99th percentile, while Apple was in the 87th percentile, meaning both companies were near the top of the list. On a more negative note, however, Facebook was in the 31st percentile, while Tesla was in the 21st. At the bottom of the list was Snapchat, which scored in the 7th percentile, a marked contrast from the trustworthy ranking granted to its CEO.
Why the low trustworthy rankings for certain tech moguls?
"Tech moguls can be seen by the general public as untrustworthy for a variety of reasons," said Attila Tomaschek, digital privacy expert at ProPrivacy. "Essentially, public perception of untrustworthiness in tech moguls can be as varied as the companies they have built. For instance, Jeff Bezos is seen by many as untrustworthy because he is one of the richest men in the world, yet reports of unfavorable working conditions and low employee wages in Amazon warehouses have prevailed and diminished his overall level of trustworthiness in the public eye. Tim Cook can be seen as elitist by pushing sleek products but at preposterous price points. Mark Zuckerberg can often be perceived as almost robotic and completely unrelatable to the average Facebook user. Furthermore, Zuckerberg's hollow promises to protect user privacy fall flat when his company continues to falter on privacy matters, which obviously doesn't do much to boost his trustworthiness factor."
And why the disparity between the views of the CEOs and the companies they run?
"The companies are viewed as trustworthy because they have built lovable brands and offer a consistently positive consumer experience," said Sacha Labourey, CEO of CloudBees. "People love the variety of goods they can buy on Amazon and the ease with which they can do so - no matter what Bezos' personal escapades are. Whatever you order is there within a day or two - fast delivery. Facebook has enabled literally billions of people around the globe to connect and stay in touch - even though the Facebook CEO was selling massive amounts of data about them without their knowledge. Apple has designed and manufactured stunningly designed products that look sleek, provide industry-leading innovation - and work, no matter their US employment status, tax avoidance practices, or manufacturing operations. Whatever the behaviors of the person at the top, their brands are lovable."
With the low trustworthy rankings given to certain tech moguls, could this type of public perception affect the actual business or product sales?
"For Apple and Amazon, at least, the perceived untrustworthiness of their executives would have little to zero impact on their bottom line," Tomaschek said. "The services that Amazon offers and the products that Apple delivers are already so well established and so deeply ingrained in consumers' consciousness that for many it can be difficult to live without. Amazon's services are so convenient that consumers practically never have to leave their own homes to shop for anything. The convenience factor and the breadth of its offering are largely responsible for why consumers will continue coming back to Amazon. As for Apple, the company has built such a devoted following that is so emotionally connected to its products that the trustworthiness of Tim Cook is completely irrelevant to sales or the company's bottom line."
Still, CEOs are missing out on opportunities to better connect with the public, according to Maarten Lagae, Landor's director of insights and analytics.
"I think the biggest insight from our analysis is that CEOs are missing out on a massive opportunity," Lagae told TechRepublic. "If you're leading a technology company, very often technology is considered a bit faceless, scary, anonymous, compromising privacy. The opportunities that CEOs have is to put a face and a human touch on their companies and their products. And I think our analysis shows that a lot of these high-profile tech CEOs aren't completely leveraging that potential."
Using the BrandAsset Valuator data of 17,000 U.S. consumers, Landor Pulse analyzed brand strength based on relevance and differentiation among adults aged 18 years and older.


Thursday, June 27, 2019

Robots will kill 20M manufacturing jobs by 2030

Poorer regions worldwide will be most impacted by the rise of AI, according to an Oxford Economics report.


The rise of artificial intelligence (AI), machine learning, and robotics will lead to the loss of up to 20 million manufacturing jobs worldwide by 2030, according to a Wednesday report from Oxford Economics.
Around 1.7 million manufacturing jobs have already been lost to robots since 2000, the report, titled How Robots Change the World, found. These include 260,000 jobs in the US, 400,000 jobs in Europe, and 550,000 jobs in China.
Global stock of industrialized robots has more than doubled since 2010. If this rate of robotization holds, the global manufacturing workforce will shrink by 8.5% by 2030, according to the report. 
Each new robot installation replaces an average of 1.6 manufacturing employees, Oxford Economics found. The use of robots in service industries will also increase rapidly in the coming five years, thanks to advances in AI, machine learning, and engineering. This will impact sectors including logistics, healthcare, retail, hospitality, and transportation. 
China currently has the most robots installed, representing one out of three worldwide, the report found. By 2030, China will have as many as 14 million industrial robots in use, consolidating its position as the world's largest manufacturing hub, the report predicted. 

Displacing the most vulnerable workers

Unsurprisingly, the displacement of jobs due to the rise of robots will impact poorer regions the most, according to the report. Lower-skilled regions, which tend to have weaker economies and high unemployment rates, will be most vulnerable to the loss of jobs due to robots. Each additional robot installed in those regions will lead to an average of almost twice as many job losses as those installed in higher-skilled regions of the same country, the report found. 
Jobs that involve repetitive functions, such as warehouse work, will be most affected by robots, the report found. While jobs that are less structured and require more creativity, compassion, or social intelligence will likely continue to be dominated by humans, robots will play an increasingly large role even in those areas, it added. 
Despite the job losses, robotization will ultimately boost productivity and economic growth, and create new jobs at a similar rate that it destroys old jobs, Oxford Economics noted. Millions of new jobs are expected to be created throughout all sectors of the global economy. 
Worldwide, a 1% increase in the stock of robots per manufacturing employee leads to a 0.1% productivity boost in terms of output per worker and driving meaningful growth, the report found. Faster adoption of robots increases both short- and medium-term growth: A 30% rise in robot installations above the baseline forecasts for 2030 would lead to a 5.3% boost to global GDP that year, equivalent to nearly $5 trillion, Oxford Economics predicted. 

Policy implications of AI

As companies across sectors continue to implement robotics, policymakers will need to grapple with the fact that while this technology enables growth, it also exacerbates income inequality, the report noted. 
More than half of US workers who have left production jobs in the past two decades moved to jobs in transportation, construction, maintenance, and office and administrative work, Oxford Economics found. This is concerning, as those sectors are among the most vulnerable to automation in the next decade. 
While this should not lead policymakers to slow or stop the adoption of robotics, the focus should instead be on how to use the revenue created from the technology to help those in vulnerable regions prepare for the changes ahead, the report said. 
Business leaders should not hesitate to seek technological solutions to business challenges to remain competitive in their field, the report noted. However, they should seek buy-in from their workforce when making technology investments, and communicate their robot-related intentions directly. This also means investing in training and education programs along with robotics, the report said. 

Tuesday, April 16, 2019

Testing Verizon's new 5G network in Chicago


CNET's Jessica Dolcourt was one of the first journalists to test the rollout of Verizon's new mobile 5G network in Chicago. Find out the results of her 5G tests.



Verizon's new mobile 5G network launched earlier this month in Chicago and Minneapolis, with plans to be in 30 cities by the end of 2019. Jessica Dolcourt, Section Editor for CNET (a sister site of TechRepublic), headed to the Windy City to test out the new network on April 3, 2019. Using a Moto Z3 with the 5G Moto Mod, Dolcourt conducted speed tests in four locations throughout Chicago.


Starting with the Verizon store on Michigan Avenue, Dolcourt tested the 5G node, and the results were mixed. She experienced intermittent 5G connectivity, often resorting to switching in and out of Airplane Mode to get the network to connect.

Unable to get a clean comparison test in the store, Dolcourt moved onto round two of testing at the Merchandise Mart, which is also the headquarters for Motorola. Across the street just outside of the Shamrock Club is another 5G node. While the speed tests were better, Dolcourt found that downloading the large PUBG app took six minutes, indicating that the phone was not receiving 5G speeds—the download time was the same as that of the 4G network.

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For the third round of testing, Dolcourt utilized the 5G node right outside of the Chicago Art Institute. Standing directly underneath the node, she described the 5G service as "flickering," and even though she received 5G-level speeds during the speed test, the network completely stalled when she tried to download an episode from the Netflix app. Removing the 5G mod, Dolcourt tested the 4G network to see if it fared better but experienced the same issue.

The final test took place a couple blocks away from the famous Chicago Theater. Dolcourt conducted her tests in the same manner, but was unable to connect to the 5G network at all, despite standing directly beneath the node. She made several attempts to connect: Toggling in and out of Airplane Mode four times, removing and reattaching the 5G mod, only to discover that the mod had 0% power, meaning there was no way for her to connect. In this case, the node might not have been the issue, and there is no way to know how it would have performed during testing.

SEE: How 5G will transform business (ZDNet/TechRepublic Special report) |Download the free PDF version (TechRepublic)

Here's what she said about how the testing went: "Not very well, actually. It was more like a wild goose chase. But remember: This network is only one-day old, so I wasn't expecting this to be amazing speeds with absolutely no problems whatsoever. But it was basically a complete and utter disaster, unfortunately." Dolcourt predicted that even a year from now, 5G phones will not be the norm, as not all cities or areas of cities will have coverage.

This network is only one-day old, so I wasn't expecting this to be amazing speeds with absolutely no problems whatsoever. But it was basically a complete and utter disaster, unfortunately.Jessica Dolcourt
But 4G will still be available and will be built out more alongside 5G development, meaning that 4G should be faster in the future. As Dolcourt observed, even though she did not always receive 5G speeds, 4G speeds were faster than usual during testing. Dolcourt also commented on the design of the Motorola phone and 5G mod, explaining that the typical user will likely not want to use an add-on. It's anticipated that phone makers are working on this issue, and Qualcomm is developing a new chip for the technology.

She stated that thinner, better functioning phones will be available closer to the 2019 holiday season. She also suggested that users will likely want to wait until the technology is tested more; for example, instead of buying a first- or second-wave 5G device, wait one to two years to receive a "more satisfying 5G experience." However, early adopters may have some advantages like faster overall speeds and downloading speeds. Eventually, other network options—like 4G—will fall by the wayside, and 5G will be the only option available.

For more of Jessica Dolcourt's in-depth coverage on 5G, check out her articles on CNET: Verizon's 5G network launch was rocky at best, but it has a plan and Testing Verizon's early 5G speeds was a mess, but I'm still excited about our data future.


Is there room for ethics and the law in military AI?


As AI development continues to ramp up, researchers are figuring out if ethics and law can be embedded into AI itself.



The use of artificial intelligence (AI) has been a talking point for militaries, especially in recent years, as they ponder how much of warfare can be conducted without human involvement. This comes as little surprise given how AI capabilities have continued to expand. Computers can read stockstranslate speech, and even make medical diagnoses better than doctors. The idea of autonomous warfare is no longer a hypothetical casually discussed around the dinner table.

In February, the US Army launched a new initiative, Advanced Targeting and Lethality Automated System (ATLAS), to design vehicles with AI capabilities for increased lethal accuracy and ground combat capabilities. Widespread attention was given to the ATLAS plan following reports that the US defense department had plans to upgrade the current ATLAS vehicles used on ground combat vehicles to not only help human gunners aim, but also have the capacity to shoot autonomously.


While the Department of Defense has policies stating that humans would always make the final decision on whether armed robots can fire against targets, commentators like Stop Killer Robots have expressed fears that the lack of a ban against lethal autonomous weapons would leave room for the world to enter into a destabilising robotics arms race.

"Delegating life-and-death decisions to machines crosses a moral 'red line' and a stigma is already becoming attached to the prospect of removing meaningful human control from weapons systems and the use of force," Stop Killer Robots said.

The state of military AI regulation
There are currently no explicit conventions or laws on a global scale that define the parameters for how autonomous weapons can be used. The only legal guidance on restricting the use of autonomous weapons is in Article 36 of the United Nation's (UN) Convention on Certain Conventional Weapons (CCW), which only requires militaries to consider whether weapons—autonomous or not—should be prohibited.

More about artificial intelligence
Factors considered when determining whether a weapon can be deployed includes if its operator: Knows its characteristics; is assured the weapon is appropriate to the environment in which it is deployed; and has sufficient and reliable information on the weapon in order to make conscious decisions and ensure legal compliance. But unless there is a clear, disproportionate misprioritisation of military necessity over humanity, states will often have leeway under Article 36 to deploy a weapons system.

The question on the table for diplomats has been whether autonomous weapons should be prohibited. Since 2014, the UN has organised forums—now called the meeting of the Group of Governmental Experts on Lethal Autonomous Weapons Systems (GGE on LAWS)—to discuss the use of lethal autonomous weapons. In these meetings, countries party to the UN have explored topics ranging from human responsibility in using autonomous weapons to reviews required for weapons to be deployed, with the aim of ensuring AI does not overturn the international legal framework for armed conflicts.

At first glance, the creation of a forum focusing on preserving human control in warfare is a step in the right direction. But Australia's Trusted Autonomous Systems Defence Cooperative Research Centre (TASDCRC) chief scientist and engineer Jason Scholz, who spoke with TechRepublic, said that while the forums have good intentions, they have not been comprehensive enough in discussing the systems of control when using a weapon.

"It's not only about what can happen in terms of selecting a target and engaging it, autonomously or not, but the reliability of the weapon ... the context in which it's used, training, certification of the people and technology, authorisation, no one from a confident military sticks a weapon directly into a target without having an entire system of control," Scholz said.
The most recent GGE on LAWS meeting took place in Geneva in late March, with over 90 countries in attendance. Much like the previous meetings, little progress was made about the use of lethal autonomous weapons.

The United States, United Kingdom, Australia, and Israel all put forward the opinion that a better understanding of the technology was needed before any restrictions are made.
With countries being unable to reach a consensus regarding lethal autonomous weapons, the chatter has arguably resulted in more questions than answers. As a result, there is still little explanation for how to distinguish between autonomous weapons and other AI military technology, and the extent to which autonomous weapons may be used. In this way, the framework for military AI shares many parallels with the internet, where there are no clear rules of engagement in handling online attacks.
There also doesn't appear to be any signs of military AI spending slowing down, with the United States reportedly spending at least $2 billion on military AI R&D, and the United Kingdom also spending £160 million.

The AI conversation in society
With the AI conversation coming to a standstill in the military domain, there has been little regulation created on the civil front as well. Pundits like the American Civil Liberties Union have been vocal over their concerns surrounding the AI usage of companies and civilians, warning against the bias and deception that can come with the use of this technology.

Where action has occurred, it has been primarily driven by employee protests at tech companies, like the ones at Google and Amazon. Amazon employees last year protested the sale of its facial recognition services to police departments. Meanwhile at Google, thousands of its employees signed a letterprotesting against the company's involvement in a Pentagon program that uses AI to improve the targeting of drone strikes.

Following the protests, Amazon and Google placated to minimise the damage caused to their reputations. Amazon announced in a blog post that it would support government regulation for AI technologies such as facial recognition, while Google created a set of AI principles that aim to safeguard against the creation of AI systems that lead to bias. As part of the principles, Google said it would not build AI weapons, with the company then announcing it would not renew its contract for the Pentagon drone program it was criticised for taking part in.


Google also created an external AI ethics council in late March, but it was scrapped in just over a week in reaction to another set of employee complaints. Thousands of Google employees signed a petition to remove one of the board members, Kay Coles James, due to her past comments on transpeople and climate change, which set off a domino effect of the other board members resigning from the council. Among the issues the ethics council was set to explore was whether to work on the military applications of AI.

"It's become clear that in the current environment, [the AI ethics council] can't function as we wanted. So we're ending the council and going back to the drawing board. We'll continue to be responsible in our work on the important issues that AI raises, and will find different ways of getting outside opinions on these topics," Google said.

While Scholz did not provide comment about the AI principles or ethics council of Google, he said the reactionary positions taken by tech companies has skewed the perceptions around military AI. By inflating fear around the use of military AI, Scholz said, it has made it more difficult to have public discussion about how military technology can evolve.

It's become clear that in the current environment, [the AI ethics council] can't function as we wanted. So we're ending the council and going back to the drawing board.Google
But even in situations where companies have taken a firm position, it is unclear whether ethical principles created by companies have any real, tangible impact. Microsoft, Facebook, and Axon—which makes stun guns for US police departments—have all created their own sets of AI principles.
In Microsoft's AI principles, the company does not provide any explanations regarding its approach towards handling AI technology in military and weaponry contexts, preferring to use broad, umbrella terms such as "fairness, reliability, inclusivity" instead. Microsoft, according to a New York Times report, had announced in October it would sell technologies to the United States government to build more accurate drones or compete with China for next-generation weapons.

In a report [PDF] written by the AI Now Institute in 2018, a research group at New York University, experts questioned whether these actions are just vehicles used by companies to deflect criticism due to the lack of accountability mechanisms currently in place.

"These [ethical] codes and guidelines are rarely backed by enforcement, oversight, or consequences for deviation. Ethical codes can only help close the AI accountability gap if they are truly built into the processes of AI development and are backed by enforceable mechanisms of responsibility that are accountable to the public interest," the report said.

Is embedding ethics into AI the solution?
Rather than focusing solely on the development of regulations and principles around the use of AI in military contexts, University of Queensland Law School associate professor Rain Liivoja told TechRepublic that an alternative solution could be embedding existing ethical and legal frameworks into the military AI itself.

Beyond UN conventions such as the CCW and the Geneva Convention, there are few prescriptive laws and ethics for militaries to follow. For most decisions, militaries follow armed conflict principles such as proportionality, distinction, and military necessity. Is the firepower used proportional to the military objective? Will the military decision sufficiently distinguish between combatants and civilians? Or is the military objection is even necessary in the first place?

Liivoja, who is currently in a research team from the University of Queensland and University of New South Wales—along with Scholz—are undertaking a AU$9 million study into the application of ethics and the law into autonomous defence systems. The five-year project, which is the biggest investment in the world into understanding the social dimensions of military robotics and AI, will attempt to clarify the legal and ethical constraints placed on these systems, as well as the ways in which autonomy can enhance compliance with the law and with social values.

Acknowledging the tightrope that exists between violating human rights and improving a nation's security, both Scholz and Liivoja told TechRepublic in separate conversations that there are various use cases for AI in the military that do not relate to targeting.


Among them is the use of AI to prevent weapons systems from firing at targets wearing protected symbols, such as the Red Cross, Red Crescent, and the Red Crystal. Firing at individuals that wear these symbols is a violation of international humanitarian law. While this type of technology is still in development, Scholz said, such preventative AI could be applied to any weapon, regardless of whether it was autonomous or not.

"A conventional weapon with AI that can recognise symbols may be used to direct it away or self destruct to avoid unlawful harm on something that has that protected object," Scholz said.
"That's an example of something that is clear-cut and potentially doable because unlike AI for image netting, which has to tell the difference between various objects, this would be a lot simpler as it may just need to determine whether its a Red Cross or not."

A conventional weapon with AI that can recognise symbols may be used to direct it away or self destruct to avoid unlawful harm on something that has that protected object.Jason Scholz
The use of AI in military contexts could mitigate against potential mistakes by humans, Scholz added, explaining that situations like the MH17 disaster where a passenger plane was allegedly shot down by Russian troops could be averted in the future through such technology.

So while an autonomous machine gun triggered by heat sensors is clearly something to be banned, the question around banning all military AI becomes much more difficult to answer if the tech is merely there to help soldiers navigate the questions around proportionality, distinction, and military necessity, rather than to make the decision for them.

While there is no quick fix to the ethical dilemmas surrounding AI, particularly in determining whether lethal autonomous weapons have a place in warfare, Liivoja said that now is the time where technology specialists should use their power to drive the regulatory conversation as AI development is still in its infancy.

"It's a bit too late to start thinking about the rules once the technology has been widely adopted—the responsible thing to do is to consider the impact while the tech is being contemplated and developed and that is what we are trying to do," Liivoja said.
"Increased focus on law and ethics around new technologies, irrespective of the walk of life the new technologies are being implemented, is required."

Also see
6 military-inspired best practices for drone deployment
As enterprises develop their drone strategies, they can take a cue from the military.
Why military veterans might be key to closing the cybersecurity jobs gap
Discover why it might be prudent to hire veterans who are already trained in cybersecurity and understand the concepts of militarization.
How military-style training may enhance your cybersecurity strategy
Find out the benefits of realistic cybersecurity training, such as what is offered by IBM's X-Force Command Center. The facility is modeled on the approach used by the military and first responders.
How China tried and failed to win the AI race: The inside story
China's aggressive artificial intelligence plan still does not match up to US progress in the field in many areas, despite the hype.
Pentagon documents the military's growing domestic drone use (ZDNet)
The Pentagon recorded 11 domestic UAS missions in FY 2018—as many as it recorded from 2011 through 2017.


Friday, April 5, 2019

These 10 US states are at the highest risk for election hacking


States with more federal representatives and larger legislatures have higher rates of election hacking, according to highspeedinternet.com.
As election season approaches, hacktivism is a major concern, according to a recent report from highspeedinternet.com. The report defines hacktivism as "hacking for the sake of activism," or illegally accessing confidential information for political or social causes.
The 2016 presidential elections were plagued by concerns of hacking, which was found to be a real threat, as the voter registration databases of 21 US states were targeted by Russian hackers.

In an effort to keep these states vigilant during the 2018 midterm elections, highspeedinternet.com found the 10 states most likely to be hacked in 2018.
States with more federal representatives experience more hacking incidents, according to the report. Since hacktivism can affect voter and congress member's perceptions, hackers target these states because they feel there is a better chance to actually change policy if there are more politicians present, said the report.
Additionally, states with larger legislatures experience more hacktivism, the report found. The report used the number of hacking incidents from the 2017 FBI crime report, and adjusted for the number of state legislators, finding the number of hacktivist incidents per legislator, said the report.
Based on these factors, the report determined the top 10 states most likely to experience election hacking in 2018:
1.   California
2.   New York
3.   Texas
4.   Florida
5.   Nevada
6.   Arizona
7.   Washington
8.   Colorado
9.   Virginia
10.        Illinois

Eight of the 10 states on the list were among the 21 targeted by Russia in 2016, and those that have been previously targeted are very likely to be targeted again, according to Danielle Root, voting rights manager at the Center for American Progress.
Check out this collection from TechRepublic to learn more about how states handled Russian cybersecurity threats after 2016.

The big takeaways for tech leaders:

·         States with larger legislatures and more federal representatives are more likely to be hacked in 2018 and subsequent years. — highspeedinternet.com, 2018
·         The states most likely to be targeted for election hacking in 2018 include California, New York, Texas, Florida, Nevada, Arizona, Washington, Colorado, Virginia, and Illinois. — highspeedinternet.com, 2018
·         If the US with the level of IT experience there still face electoral security threats of this nature, that means Nigeria and her INEC electronic voting system is originally programmed for easy access by the Chinese firm managing it with Chinese, Russians and US hackers interference as a norm. — williebellict.blogspot.com


Top 5 decentralized social networks worth considering in the social world of today



Facebook and Twitter are undeniably popular, but they're not the only social media platforms to consider. Tom Merritt discusses five alternative social media networks that focus on user freedom.
Lots of people talk about quitting Facebook, but few people actually do. Lots of people wish Twitter was a friendlier place, but what's the alternative? Well, there are loads of decentralized social networks out there that put the user first and foremost—some of them even make money and share it with the users. Here are five of the top decentralized social networks.


  1. DiasporaIt's been around for awhile and has more than a million users. Servers are independently run, and users own their data.

  1. Minds: This open source network has more than two million users and prides itself on a lack of censorship. The network focuses on news feeds, blogs, groups, and general discovery features. It uses peer-to-peer advertising and allows you to monetize your content.
  1. Mastodon: Probably the most familiar and most similar to Twitter, it operates on open source servers and has a 500 character limit. It uses anti-abuse tools, and moderators may step in quick.

  1. Sola: You don't follow anyone with this network. AI and user reaction spread information, trying to match quality content with people who would be interested in it. Any user can host a Sola node. It prides itself on being immune to blocking and censorship. Sola splits money it makes from ads, user payments, and partnerships with all of its users.

  1. Manyverse: This one stores data on user devices instead of servers and syncs using a platform called Scuttlebutt—this makes it usable offline. Data can even be synced directly between devices over Bluetooth.

The list doesn't end there either. Keep an eye out for SocialXMemoSteemit, and more. It's not impossible that one of these days, one of these networks will start gaining on the big companies. Even if they don't, you might find some advantages in the features and control you have with these networks as they are.

REMEMBER: Knowledge is not enough, trying it out is called experience, and that's just what you need.

Thursday, March 14, 2019

10 popular malware campaigns your business should avoid


Coinhive is at the top of the global threat index for the 15th consecutive month, according to a Check Point report.
Coinhive leads the global threat index for the 15th month in a row, according to a Check Point report released on Friday. The report outlines the top 10 most popular cryptomining malware campaigns for companies to avoid.
The past couple years have seen a spike in cryptocurrency mining malware, according to a previous Check Point report. Most mining apps and sites aren't intended to be illegitimate, but do crossover to malware territory when used maliciously. Cryptomining malware infections have become so popular that they replaced ransomware as the top cybersecurity threat in 2018.
While Coinhive reigns as the "most wanted" malware on the list, the cryptominer will actually stop operations in March of 2019. One malware that could possibly take it place is GandCrab, which has risen significantly in popularity over the past couple months, the report found.
Here are the other cryptomining malware programs the report identified as the most dangerous:
  1. Coinhive
  2. Cryptoloot
  3. Emotet
  4. XMRig
  5. Jsecoin
  6. Dorkbot
  7. Nivdort
  8. Gandcrab
  9. Authedmine
  10. Ramnit

For advice on how to avoid the top malware threats, check out this article on our blog.