During a
speech at the Microsoft Future Decoded conference in London, Nadella
highlighted three major areas that all tech companies need to focus on:
privacy, cybersecurity and artificial intelligence (AI) ethics.
“All of us will have to think about the digital experiences we create to
really treat privacy as a human right,” Nadella said, according to CNBC.
Nadella added
that common citizens and small businesses are most vulnerable to cyber threats.
“We need to
use our collective prowess and power to protect these most vulnerable of
populations, and it requires not just our industry but also nation states to be
part of that,” he said.
Nadella also
noted that companies should look into creating ethical standards around AI to
protect users from the unexpected consequences of this new technology.
“When you
have some AI capability and it’s trained for one purpose but used for another
purpose, that’s an unethical use of it,” he said.
Nadella went on to praise Europe’s new General Data Protection
Regulation (GDPR), the recently enacted European Union
regulation that aims to boost personal data privacy rights.
“GDPR as a
piece of legislation, a piece of regulation, is a great start,” Nadella said.
“We think about it as something that sets the standard, the bar, for how people
need to think about privacy worldwide.”
Nadella isn’t the only top executive impressed with the law. Apple CEO
Tim Cook also recently praised GDPR, calling for similar federal privacy
regulation in the U.S.
And it’s been reported that the
Trump Administration wants to figure out what “a federal approach to online
data privacy should look like.” Gail Slater, President Trump’s special
assistant for technology, has already met with industry groups about the topic
— meetings that included discussions of “ways to put in place guardrails
for the use of personal data.”
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